WEEKLY THOUGHTS

Transparent & Honest

December 12, 2023

From the moment we meet a potential seller, we fully commit to open communication and camaraderie for the future. A partnership is worthless if there is no trust.

Transparency and honesty are crucial throughout a transaction process.  A business owner has built this company from the ground up and is understandably cautious about who they are willing to discuss their business with. At Vekst, we will build trust with the seller, which can streamline the transaction, and increase the likelihood of a positive outcome for all parties. Here are some key ways we differentiate ourselves as a buyer:

Early and Consistent Communication
· We open the lines of communication early and maintain consistent communication throughout the process. This involves keeping the seller informed about where we are in the process, our intentions, and any potential roadblocks we are seeing.
· We are accessible and responsive to the seller's inquiries. We know a seller’s time is valuable.

Voluntary Disclosure
· We proactively disclose who Vekst is and what type of steward we will be for the business.
· We are upfront about our motivations for the acquisition and our plans for the future of the company.

Avoid Hype and Exaggeration
· We stick to the facts and avoid making unrealistic promises. Overinflated expectations can lead to disappointment and damage our relationship with the seller.
· We focus on the potential benefits of the deal for both parties. We believe a transaction should be a win-win outcome.


Transparency in Negotiations
· We are clear and upfront about our negotiating positions and expectations. There is no point in making misleading statements or engaging in deceptive tactics.
· We are open to compromise and willing to discuss the seller's needs and concerns. Being flexible with deal structure is one of our specialties.

Third-Party Advisors
· We encourage the seller to seek independent advice from financial, legal, and other advisors.
· We engage with their advisors to find a path towards a successful transaction.

Building Relationships
· We are respectful, courteous, and professional in all interactions which builds strong relationships with the seller and their team.
· We are transparent about our decision-making process and involve the seller when appropriate.

Transparency and trust are the foundation of a smooth transaction. It’s not only ethical but also contributes to the long-term success of the company.

Interested in learning more? Contact us today!

HAVE A GREAT WEEK!
-Vekst Capital